Jan, the founder of Nerds GmbH, is probably one of the most experienced experts in performance marketing and has been accompanying major brands and startups on their way to successful paid social campaigns for years. In today's podcast, we talk about how startups and large companies differ in marketing, what role speed and budget play, and why branding is crucial for long-term success. Jan shares exciting insights and real practical tips from his work. An inspiring conversation you don't want to miss!

Gerrit, founder of Performancepixel, a performance creative agency from Cologne, is a true expert when it comes to combining creative design and performance marketing. As a trained graphic designer, Gerrit combines performance marketing and creative development like no other. In today's podcast, Gerrit and I talk about his forecasts for 2025 and show you how you are perfectly prepared for the new year.

How can you make the most of Meta, TikTok, and Google's ad libraries? Which information is really relevant and how can you use it for your marketing strategy? In this episode, we have Daniel, co-founder of Top Ads and growth lead at advertace, as our guest. With his extensive experience in performance marketing and his expertise in eCommerce, Daniel provides valuable insights into the area of creative ad inspiration. He shares his learnings on how you can get more inspiration and market understanding from ad libraries to make your campaigns even more successful.

How do you develop ads that not only look very good but also deliver performance? Bernhard is the founder of THE AD.GENCY, an e-commerce agency from Vienna that works with exciting brands such as Waterdrop, Giesswein and many others. Thanks to his many years of experience in e-commerce and cooperation with a wide range of brands, Bernhard is not only an absolute expert in terms of figures, data and facts, but also in the creative sector. Bernhard and his team always manage to deliver creative content that not only performs, but also gets the brand department's “okay”. In today's podcast, Bernhard shares his learnings and experiences and shows you how you too can produce higher-quality creatives.

YouTube ads, and Demand Gen in particular, are becoming increasingly popular. For many eCommerce brands, however, Google is just a pull channel that picks up the demand created via Meta, TikTok and Co. But Jonas and Max explain in today's podcast how you can also generate demand via Google. Jonas is co-founder of Beilmann Marketing, a Google Ads agency that is particularly dedicated to YouTube and Demand Gen. With more than 5 million euros of managed ad spend per month, Jonas has a lot of experience. In today's podcast, Jonas shares his learnings on how you too can use YouTube and Demand Gen for yourself and your company.